Business Growth on the Horizon in Tillamook

by Justin Aufdermauer
Executive Director

Fostering business growth is an often unnoticed or unseen part of what the Chamber does, but recently more businesses have been seeking out that benefit. So I wanted to take some time to explain what exactly that process looks like.

A lot of people think the Chamber helps businesses grow only through training. As owners and operators learn more about running a business and reinvest that knowledge into their own shop, their businesses expand. While that is true, there is more to the story. Helping with business growth also includes providing “practical advising” on topics like property acquisition, relocation and renovation, operational efficiencies and hiring – and that’s the side that the Chamber focuses on.

I’ll add quickly that we are fortunate to have the training side covered by the Tillamook Small Business Development Center. Their work on academic and technical advising frees up time for the Chamber to direct its attention to helping with the other side of the business growth equation. Plus, the SBDC plays a vital role in educating businesses on the nitty gritty details and requirements of entrepreneurship, so business owners are more prepared to have practical advising conversations with us later down the road.

What do I mean when I say the Chamber provides practical advising for businesses growth?  It can take a few different forms.

When an aspiring entrepreneur first hatches the idea to open a business, the Chamber helps grow that idea by talking through the potential pitfalls they might face. These conversations cover more than what kinds of licenses a business owner needs to open legally. We talk about challenges and opportunities within the industry, sustainability of their business model, how to avoid burnout and how to prepare for future growth now.

We also advise businesses throughout the property acquisition process, whether for a new shop or a relocation. We help business owners navigate general land use and zoning requirements or conditions. (Just because there is a piece of property for sale doesn’t always mean it can be used for business right away). We also talk through how a certain property they are considering best fits their business model.

 You’ve seen our work helping with business growth in the form of storefront renovations. (Think Dutch Mill, Madeline’s Vintage Marketplace and Flavors on First Street, for example). The businesses apply for urban renewal grants and complete the renovation work, but we love to help them formulate the best pitch and design renderings to secure the award.

We’ve even helped businesses grow by providing our shared workspace at Chamber headquarters as a location for hiring interviews. This is especially beneficial for businesses that are just getting started, because they can begin the hiring process well before opening, even if their own location is not quite ready for visitors yet. Really, it’s a major leg up for forming a staff.

After the long year businesses have endured during the pandemic, you might be surprised to hear that business growth advising is taking up a large portion of our time at the Chamber. Our business community is resilient and strong.  Many local business owners are working hard to enrich the community with new services, new products and new opportunities, pandemic or not. I am proud of their work – and more than happy to help them along in the process.

And while I can’t talk specifically about some of the ideas brewing in our business community, I can tell you this: There are a lot of exciting things on the horizon. So keep your eyes open to see how our local businesses grow!

Tillamook is Looking Beautiful — Thanks to Our Community!

by Justin Aufdermauer
Executive Director

Let me take a moment to brag about how beautiful Downtown Tillamook looks right now.

Just last week, more than 50 large planters burst to life with flowers and foliage. The Chamber contracts local plant experts to run our Downtown Planter Program, which places large flower planters throughout the downtown district. The Chamber began this program in 2013, and the planters add a decorative element to the city.

We maintain the planters year-round with appropriate plants for the season, including hardy winter plants in the colder months. The arrangements are revamped semi-annually, and I love to see what new and unique designs is planted in them. But it seems the planters always look so amazing in the summer. It must be something about seeing those bright florals after a long winter of gray skies…

Of course, we couldn’t run the program without the help of our contracted expert green thumbs Cindy and Melissa, who plant and care for the flowers all season long. We also contract with the City of Tillamook crew, which waters the plants through the summer, and from the business owners who sponsor the program financially. You’ll know who those sponsors are because they have a planter right outside of their storefront!

And the Downtown Planter Program is just one of the many city beautification efforts happening in Tillamook right now. Maybe you noticed that city crews have recently ramped up efforts to clean out and weed the bioswales along Main and Pacific avenues.

For whatever reason, those bioswales seem to be the perfect habitat for weeds to flourish, and we get a lot of comments about how we can make them more appealing and less overgrown. So we are very encouraged to see the city tackling that task. They are listening to our community and problem solving right alongside us!

City crews also hung flower baskets throughout town. I think they pair perfectly with our larger planters on the ground. Having hanging baskets and sidewalk planters really ties together the walkways!

And don’t forget that all this work comes just about a month after our Downtown Tillamook Cleanup. More than a dozen volunteers lent a hand in May to clean between brick pavers, blow away old leaves, pick up garbage and wash off signs. We are so grateful to our cleanup volunteers – and to all of the community members who find little ways to make a big difference for our city.

It can be as simple as picking up a piece of trash you see where it shouldn’t be or applying a fresh coat of paint to the exterior of your home or business. We see these beautification acts happening every day in Tillamook, and altogether it amplifies the beauty of the place where we live, work and play!

Welcome Brooke Reibach to Her Tillamook Chamber Internship

by Justin Aufdermauer
Executive Director

The Chamber is trying something a little new with our staff this summer: a summer internship program for Tillamook’s very own Brooke Reibach. Join us in welcoming Brooke to our team!

Brooke’s internship will focus on nonprofit organization, management and event planning. She also will help us with a special project to formulate the Tillamook Chamber Community Foundation charitable organization. (More on that later.) Her official title will be our Operations Assistant Intern.

“This will be my initial experience working with a nonprofit, so I really want to see how that’s different from working for a for profit company, and what it looks like to be a mission-focused organization. I’m also excited to be involved in starting the Tillamook Chamber Community Foundation,” Brooke said.

Brooke was born and raised in Tillamook, and she graduated from Tillamook High School in 2019. In fact, she has spent all her life here, except for nine months she attended the University of Oregon at the Eugene campus before the pandemic opened up remote options for her.

At UO, Brooke is majoring in nonprofit management with a minor in religious studies. She said she hopes her education will create career opportunities to make a positive difference in the world.

“I picked this major because it actually teaches you about the world and how you can improve communities,” she said. “It seems like a ‘doing’ major, where other majors felt frustrating because you are just being told what’s wrong but not being told how to fix it.”

Part of her degree requires Brooke to get an internship with a nonprofit. She reached out to the Chamber to see if we might be able to help her, and we found a way to add a summertime role to fit her needs.

“I think it’s really special to intern in my hometown. Tillamook is a really great place to grow up, and I feel like sometimes people take that for granted. So I think it’s important to now have my chance to give back to this community that has been there for me my whole life,” Brooke said.

The Chamber has hired an intern before, though that internship looked a little bit different than Brooke’s will. It was highly specific because it was funded through an outside grant and university program with detailed terms, while Brooke’s is more general and adaptable. Hers will also be the first single-semester internship we’ve ever offered, and the first filled by a Tillamook local.

We are fortunate Brooke decided to intern in Tillamook and share her talent locally, instead of choosing a different community where she could gain the same skills. We see Brooke’s internship with us as a chance to give her real-world taste of the nonprofit sector – and potentially get her to stay in Tillamook even after she graduates. There is a lot of value in keeping young professionals in the town they grew up in, because they already know and care about the community.

Brooke’s first day at the Chamber will be June 21. She will work with us until her fall classes start in early September. Please come by the Chamber office to introduce yourself to Brooke when you have time!

Tillamook Farmers Market Returns June 12

by Sayde Walker
Tillamook Farmers Market Manager

The return of longer, warmer days can only mean one thing: It is almost farmers market season!

The Tillamook Farmers Market will return for its 21st season on June 12 and run through Sept. 24. As always, you will find the market on the corner of Laurel Avenue and Second Street from 9 a.m. to 2 p.m. every Saturday.

While many of our COVID-19 restrictions from last year will still be in place, we will slowly (and safely) be phasing in some of our regularly scheduled programming. We have received confirmation from the Oregon Farmers Market Association that we can bring back live music, and I am working on scheduling some of our local, talented musicians for the months of July and August when the weather is particularly nice, and everyone can properly spread out.

We will also be bringing back our SNAP service and Double Up Food Bucks incentive program. If you or anyone in your household has an Oregon Trail Card, they can come to the Farmers Market HQ trailer, and we will not only process their EBT card so they can spend SNAP dollars at the Market, we also will match the first $10 they spend with an additional $10 for fruits and vegetables.

Speaking of fruits and vegetables, we have added a few extra farms this year that I am very excited about. Z’s Fresh Microgreens will be joining us for the entire season, and if you haven’t tried their microgreens yet you are missing out! They are great as a nutritious, flavor-packed snack or the perfect topping for salads and sandwiches. Josi Farms also will be joining us this season selling not only their produce, but also farm-raised beef. Of course, all your favorites, like Pitch n Plow, Brickyard Farms, the Berry Patch Girls, MC Family Farms (the one with all the beautiful flowers), Mountains to Rivers Ranch, and Fawcett Creek Farms will all be back this year, as well.

You also will find Oregon Coast Honey, Three Sisters Kettle Corn, Pacific Roots Coffee, Nestucca Bay Creamery, Sweet Treats by George, Bewley Creek Woodworking and many of your other favorite vendors returning this year, as well as plenty of new faces to come check out. We are also planning another seafood stock up event toward the end of the season, when you can find fresh, canned and frozen tuna and other locally sourced seafood to stock up on before summer ends.

If you were hoping to get in as a vendor, you may have noticed that our online application has closed, but we are still taking your information in case there is an opening. Because we are still spacing vendors six feet apart, we are limited on the number of booths we can accommodate. Please feel free to email me at sayde@tillamookchamber.org if you have any questions or would like to get on the waiting list.

We look forward to seeing everyone on June 12!

Chamber News: Aufdermauer Celebrates 10 Years as Chamber Director

Justin Aufdermauer

by Mallory Gruben
Communications Manager

The Tillamook Area Chamber of Commerce of a decade ago may well be unrecognizable to its modern-day self.

With a more accessible headquarters, more members and a stronger reputation within the community, the organization has changed significantly since 2011. Past and present Chamber board members say that Executive Director Justin Aufdermauer is the mastermind behind those changes.Justin Aufdermauer

“When he started, the Chamber wasn’t doing very well,” said Whitey Forsman, a former Chamber board member who worked with Aufdermauer for 8 years. “Justin put a strategic plan together and followed it. And it proved successful.”

Last month marked Aufdermauer’s 10th year in the Chamber’s top leadership position. In that time, he has moved the Chamber headquarters, built stronger relationships with business and community partners, and provided a face for Tillamook County on regional and state boards.

“I think people now see the Chamber as informed and educational. They appreciate what the Chamber does for our businesses and for our community. Justin has been the one that’s driving all of that. He has elevated the Chamber in that way,” said Lisa Greiner, president of the Chamber board of directors.

When Aufdermauer started at the Chamber, the organization’s headquarters was based in the Tillamook County Creamery Association parking lot as a visitor center. The Chamber had significantly fewer members, and it focused more on tourism and visitor relations than the community, he said.

A car salesman with Tillamook Ford who was serving in a number of community leadership roles at the time, Aufdermauer applied for the job because he saw it as an opportunity “spend my career” doing something he loved: positively influencing his hometown by being involved in the community.

Tillamook Chamber Executive Director Justin Aufdermauer ‘walks the walk’ by volunteering for the 2021 Downtown Tillamook Cleanup and other community events throughout the year.

Forsman said the new director added “credibility” to the Chamber. He was a life-long local resident who knew the community well and truly cared about it.

“Justin walks the walk and talks the talk,” Forsman said.

Aufdermauer brought his community connections from groups like Kiwanis and the Tillamook Revitalization Association to the Chamber with him. He built upon those relationships to grow partnerships with the Creamery, the City of Tillamook and others, Forsman said.

Those partnerships eventually led the Chamber to grow its membership to more than 300 businesses and individuals, and to move Chamber headquarters to a more prominent spot in Downtown Tillamook.

“The Creamery approached us as they were expanding and worked closely with us to relocate. It was really a great opportunity for us to find a downtown location that afforded us an opportunity to still accommodate visitors while becoming more engaged with a broader part of the community,” Aufdermauer said.

In his early years at the Chamber, Aufdermauer caught some flak for being a “free spirit” who was direct about what he wanted, Forsman said. But as he grew into the role – and was mentored by Forsman and other board members – Aufdermauer learned to use that quality to his benefit.

“What really makes the difference with Justin is that he doesn’t mind confronting issues, but he doesn’t carry any ill feeling around,” Forsman said.

Greiner added that Aufdermauer is “direct, but not mean about it.”

“Sometimes when you’re too soft with people, the message gets lost. So I appreciate Justin’s bluntness,” she said. “He also has an energy that is infectious and gets people excited for things that are happening. His passion and excitement rub off on other people.”

Tillamook Chamber Executive Director Justin Aufdermauer, left, celebrates the local business community by hosting the Chamber’s annual Community Awards Banquet.

Greiner said she see the Chamber as the “rising tide that floats all of the community.” Aufdermauer’s talents and competitive nature fuel daily improvements that benefit Chamber members and the community at large, she said.

“Justin wants the Chamber to be the best it can be for the community, to always be better than it was yesterday,” she said. “He thinks about problems from 360 degrees. He has an organizational thought process, and he understands that there is a need for the people to be involved and informed. He just gets what the Chamber is here to do: build community.”

Since starting at the Chamber, Aufdermauer has shifted his board service from local organizations to state and regional groups. He serves on boards for the Oregon State Chamber of Commerce, Oregon Destination Association and Oregon Coast Visitors Association, among other boards. Those positions allow Aufdermauer to represent Tillamook at the regional and state levels, which have not historically featured a local voice for the community.

“He’s well-respected in the state and on state boards,” Forsman said. “He really is the go-to guy for politicians to get a pulse of what’s going on in our community.”

Aufdermauer joked that his greatest accomplishment over the last decade has been adding to the membership roster businesses that had long avoided joining the Chamber.

“One of my favorite accomplishments was getting Tom (Connaughton) at Diamond Art and Cindy (Gardner) at Sunflower Flats to join the Chamber,” Aufdermauer said. “Those were two anchor stores I grew up with as a local, but they were not members of the Chamber. When they finally joined, I felt like I could cross that off my bucket list.”

In his first decade as the Tillamook Chamber’s Executive Director, Justin Aufdermauer, right, led the Chamber in adding members, moving to more prominent location and expanding community engagement.

On a more serious note, Aufdermauer noted that adding longstanding Tillamook businesses as Chamber members indicated that the organization was operating in the way it was originally intended. Many businesses that had not seen the value of a membership before changed their minds as they saw the Chamber grow.

As businesses started to see the value of a membership, Aufdermauer took it as a sign that the Chamber was making an impact in the community and meeting its mission to build a strong community where businesses can thrive. For him, that is the true pinnacle of his work so far.

“Ten years ago, the Chamber had reached a point where it wasn’t supporting businesses and building community like it should. Me, the board and my staff have been able to fill that void successfully,” he said. “That is my greatest accomplishment: knowing that in the past 10 years, we’ve had a positive impact on building a stronger community.”

 

Chamber has free PPE for small businesses

By Justin Aufdermauer
Executive Director

The Chamber recently received a third shipment of Personal Protective Equipment from Business Oregon, and with our in-house storage space stocked with masks, gloves, and sanitizer, it feels like a good time to recap the free PPE program we’ve been helping manage.

Throughout the COVID-19 pandemic, the state’s economic development agency Business Oregon has provided Chambers like ours with PPE to distribute at no cost to local small businesses. The shipments include a wide variety of supplies, including face masks, gloves, hand sanitizer, no-touch hand sanitizer dispensers, sanitizer wipes and spray, and thermometers. Pretty much anything a business might need to follow state guidelines.

The program saves money for businesses, who don’t have to personally incur the expense of buying PPE. In Tillamook County the program has provided more than $100,000 worth of PPE.

The only requirement for a business to receive PPE through this program is that it qualifies as a “small business” under state definitions. That means any local business with 500 or fewer employees can call the Chamber to order PPE at no-cost to their business. You don’t even need to be a Chamber member, (though we recommend joining, because members also get the added benefit of reminder emails and regular updates explaining state data and guidelines as they change).

So far, we’ve distributed well over 200 orders to local businesses all across Tillamook County. Orders have gone to businesses as far north as Manzanita and as far south as Neskowin. (We’ve got to give a special shoutout to Dan Haag, who helped us reach dozens of businesses up in North County!)

The most recent bunch of supplies should be the last full shipment we will receive from Business Oregon, though we expect to get a special restock of hand sanitizer refills for the no-touch dispensers later that should last through the end of the year.

We distribute on a first come, first serve basis, and we will continue to hand the supplies until we run out. Although we are low on some items – sanitizer spray seems to be most popular – our stock should be enough to meet business needs for the next several months. We simply ask that businesses don’t call in for a restock just to amass back stock at this time.

Businesses can reserve new stock or request a restock of PPE by calling Tammy at 503-842-7525. Orders are customizable, so feel free to ask for just one or two items if that’s all you need for now. We are happy to help however we can!

New Ways to Enter #ShopTillamook Sweepstakes

By Justin Aufdermauer
Executive Director

Hello … is there anybody out there??

As we near the end of the first few weeks of the #ShopTillamook Sweepstakes, we have just TWO entries. We are giving away $4,000 in gift certificates over the course of the campaign. So where is everybody at?

Maybe we weren’t clear that there is $4,000 in prizes up for grabs. Eighty gift cards worth $50 each. And we are drawing winners in a raffle style each week, which means you could very well win one gift card every week of the campaign. That’s a possible total of $400 per person, if you enter each week and luck is with you! But you can’t win even a single gift card if you don’t enter.

Maybe we poorly explained that any and all purchases made at a locally owned retailer are eligible. And by “local,” we mean Tillamook County. You can shop at small businesses in Manzanita to Neskowin and still have a chance to win!

Whatever the reason for the slow kickoff of #ShopTillamook, we’ve decided to extend the sweepstakes though mid-June. And we’ve added two new ways to enter to make it easier for everyone to participate. Now, in addition to positing a photo of an item you purchased from a locally owned retailer, you can also text a photo to 503-389-0631 or bring your receipt into Chamber Headquarters at 208 Main Ave.

There is no limit to how many times you can enter, so the more you shop and the more items you buy, the more likely you are to win. And potentially win again and again each week! We randomly select up to 10 winners weekly, but it’s up to you to improve your odds of being drawn.

With Mother’s Day just around the corner, now is a great time to #ShopTillamook for local gifts. Show your mom how much you appreciate her, while also supporting local retailers who have continued to serve this community despite all the challenges the COVID-19 pandemic presents. You can even keep your gift secret with our new ways to enter, which won’t accidentally alert your mom of her Mother’s Day gift.

You can also participate by revamping your summer wardrobe and showing it off on social media. Or by purchasing new toys for your kids to play with during summer vacation – and new gadgets to boost your backyard barbecue game (I’m looking at you, Green Mountain Grill).

So let’s recap: Our #ShopTillamook Sweepstakes is still underway with two new ways to enter. You can – and should – participate by purchasing something from a locally owned retailer and:

  • Posting a photo of the item on social media with #ShopTillamook
  • Texting a photo of the item to 503-389-0631
  • Bringing your receipt into Chamber HQ

We saw the energy this community has for supporting its local businesses during the #TillamookTakeout campaign. Help us show our local retailers the same love and excitement as you did our restaurants – and win a gift card while you’re at it!

Redesigned Chamber HQ a COVID Safe Workspace

By Justin Aufdermauer
Executive Director

I’m a strong believer that people work best when their surrounding environment is comfortable. Go ahead and kick back on the couch! While it might sound counterintuitive, it often leads to greater inspiration and productivity.

That’s why our shared workspace here in Chamber Headquarters focuses on creating a comfortable yet productive atmosphere. And we recently redesigned the space to further enhance the experience.

Take, for example, our new seating arrangement near the picture windows looking out to Main Street. With a loveseat and two comfy armchairs all nestled around a coffee table, it looks a little like a living room. Pair that with free WiFi for guests and courtesy coffee or tea, and it comes alive as a productive workspace. It’s not unusual for us to find someone typing away on their next big project while curled up in one of the chairs.

We also added collapsible tables with wheels to replace the traditional tables that used to fill our upstairs area. The new tables allow for easy rearranging, so you can reconfigure them however best meets your needs. They also make social distancing simple: Just wheel your workspace six feet from any other people that might be sharing the space!

State guidelines for COVID-19 led us to reduce the overall number of tables available in HQ to meet capacity and social distancing requirements. The change opened up the space, adding light and brightness. You won’t feel that work-from-home claustrophobia here because we’ve got ample room!

The state guidelines also inspired us to purchase a Keurig machine for our coffee bar. Now we can offer individual serving sizes, instead of a sharing a single pot of coffee among many people. The even better benefit is that everyone can brew the beverage of their choice, guilt-free of wasting coffee that’s been on the burner all day.

All told, the redesign amplifies the atmosphere, making Chamber HQ the natural choice for a productive place to work. Our shared workspace is open to the public, and we are happy to host people who are working remotely or who need a space to safely meet with clients in-person.

You can reserve a portion of the space by calling Tammy at the office 503-824-7525. Walk-ins are also welcome, and we encourage you to drop in to check out the new furniture and try out the new couches, rolling tables or Keurig for yourself! Sometimes a change of scenery is all it takes to boost your workflow.

Save the Date for June Dairy Parade

By Justin Aufdermauer
Executive Director

Clear your calendar and rev your engines for June 26: The 64th annual June Dairy Parade is a-go, though it will once again be inside out. The parade theme will be “As the World Churns.” (Fitting, we think, for how our community keeps trekking along despite any of last year’s obstacles.)

We looked at every angle possible for hosting a traditional parade, but based on current state guidelines and OSHA enforcement, there’s simply no way to line our streets with the some-20,000 parade spectators that usually show up to watch. So instead, entries will stage along a parade route, and spectators will drive through to enjoy the floats, dancers, and other festivities.

Although we are eager for the days when we can return to a traditional parade style, we’ve found that the inside out model is a good temporary substitute. Last year more than 400 cars showed up to drive through the parade route, which consisted of approximately 50 entries staged for nearly a mile. As cars drove through, parade entries passed out candy, cheese, jerky and other goodies from a safe distance, so none of the snacks or swag you’re used to was missing!

Both participants and entries had a great time. And as a testament to our success, a handful of other cities in the region reached out to us for tips on hosting their own inside out parade. We’ve become an example for how to hold fun and safe community celebrations during the pandemic!

Of course, we are always looking for ways to improve. This year we will start the parade at 10 a.m., an hour earlier than usual, to avoid the increased traffic on Pacific and Main that caused some delays last year. We’re planning to block additional roads along the route to ensure that vehicles can get through the parade in a timely fashion, as well as adding measures to reduce the wait-time at the fairgrounds. We’ll have more on the specifics as June 26 gets closer.

We also hope to grow the number of entries and participants this year to make the inside out parade bigger and better than before. So break out your globes or butter-making equipment, get creative, and help us celebrate all things dairy! After all, the dairy industry is a big deal here in Tillamook.

If you would like to be a staged entry in the 2021 June Dairy Parade, please submit your application by May 31 at junedairyparade.com. And keep your eye on our Facebook and Instagram pages for updates and additional information.

#ShopTillamook Launches This Week

By Justin Aufdermauer
Executive Director

Did you know you can purchase high-quality farm and garden supplies, homemade bath bombs, hand-painted vintage furniture and mouthwatering smoked meats all right here in Tillamook County?

Sometimes it feels easy to forget how fortunate we are to have so many amazing local retailers in our community. More than saving a long drive into Portland, these local shops power our economy, support beloved community events and our children’s sports leagues, and care about our hometown just as much as we do.

So we’re launching the #ShopTillamook campaign to remind everyone about all of our great retailers and show our local shops how much we appreciate them!

#ShopTillamook is an idea gleaned off the success of our past events promoting local businesses. Think #TillamookTakeout meets Shop Small Sweepstakes. In many ways, #ShopTillamook combines those two events to show off all the great retail options available in our community – and give you a reason to buy that special shirt or fancy new tool you’ve been eyeing for a while. After all, it pays to shop when every purchase makes you eligible to win one of 80, $50 gift cards!

The rules are simple: Every time you purchase an item from a locally owned retailer between April 4 and May 31, snap a photo and post it on Facebook or Instagram using #ShopTillamook. Each post automatically enters you to win gift cards to local stores. There is no limit to how many times you can enter, so the more you shop, the more likely you are to win!

Each week we will randomly select 10 winners to receive a gift card to a local business. We’ll also share videos of several local businesses to give you an opportunity to scope out your next purchase and learn a little bit more about retailers throughout the county. Between our videos and your pictures, we will flood social media with hundreds of reasons to visit local shops. Let’s encourage each other to buy locally!

Shopping locally helps our community thrive. It supports your neighbors, your friends, and your family. It keeps our community vibrant and unique. And it shows local business owners – the same ones who support FFA, youth sports and local nonprofits  – that we appreciate all they do for our community! They took a risk to open a business and provide you with great products and services just down the street. Participating in the #ShopTillamook campaign is a great way to say thank you.

The Tillamook community showed up for our local restaurants big-time with #TillamookTakeout, and we hope you’ll all do the same for #ShopTillamook. What better way to do that than to treat yourself to a new shirt, a nice piece of furniture or a new gadget. And, of course, enter yourself for the opportunity to win a gift card!

Welcoming Kristin Holleran to the Chamber Board of Directors

Kristin Holleran

By Justin Aufdermauer
Executive Director

If you are a regular reader of this column you might notice a theme lately: We have a lot of new faces (and new energy) here at the Chamber. I am excited to introduce you to our other new board member, Kristin Holleran.

Kristin HolleranOriginally from Spokane, Wash., Kristin is the Director of Plant Operations at the Tillamook County Creamery Association, where she has worked for the last five and a half years. She oversees all the manufacturing, cheese making, packaging, ice cream and whey products. She joined the Tillamook Chamber Board of Directors as a way to get out in the community, meet new people, and start giving back.

“The Chamber is involved in almost every major event in the community,” she added about why she applied to the board of directors. “I am looking forward to being to help with the Tillamook County fair booth, the Cork & Brew Tour, and to help bring up and foster the Young Professionals.”

Kristin has been a part of the TCCA scholarship committee for the last several years and said she has seen first-hand how talented and driven the youth in our community can be, and she looks forward to opportunities to mentor young professionals as they build their careers.

Kristin added that she is passionate about chambers because they have an opportunity to be a real influence in the communities they serve. “They are a source for networking, a wealth of educational information, and an advocate for local businesses,” she said. “That has really shown through this last year with COVID in the multiple ways that our chamber advocated for our small business community.”

It’s clear Kristin understands and values the work that the chamber does, and we are excited to involve her in our many events, projects, and programs going forward.

Member News: West Elliott Boutique and Studios Turn One

West Elliott Ribbon Cutting

Earlier this month West Elliott Boutique and West Elliott Studios celebrated their one-year anniversary — and their persistence through the COVID-19 pandemic — with a special Chamber ribbon cutting ceremony. Built up of a boutique, esthetics, photos and florals, the downtown Tillamook shop is a collection of dreamers looking to bring happiness to others.

West Elliott Ribbon Cutting
Michelle Dooher, Kait Dooher, Natalie Travis, Candace Martin, Kim Martin Travis, Hailey Travis and Leilani Martin.

“So many people are repeat customers who come in and support us,” said boutique owner Kim Martin. “They could go to Portland or shop online, but they still got all of their Christmas gifts at our shop. They still think about us for birthdays or baby showers. I really want to thank the community, because without them coming in every week to support us, I don’t know if we would have made it.”

West Elliott started as a studio space for photographer Natalie Travis and makeup artist Kait Dooher.

Kait has been a staple makeup artist in Oregon for more than six years. She went to Aveda Salon in Portland right after high school, and she’s spent time on the East Coast. Eventually she made her way back to Tillamook, driven by her passion of making women look and feel their best.

Natalie has been doing photography on the Oregon Coast for four years now. She was a barista for six years before finding her passion in life. She especially enjoys photographing all things related to love: couples, weddings, engagements, motherhood, newborns, families, self-love and more.

The women started the business while brainstorming places for rent in their hometown. The space at 112 Main Ave. was perfect for what they needed. Natalie could use a portion of the space as a photography studio, while Kait could reserve an area for a spa room and makeup lounge.

In a nod to the building’s long history in Tillamook, Natalie and Kait decided to name their studio after “Mr. Elliott,” the building’s owner during the early 1900s. They added the word “West” to represent their Pacific Northwest geography.

Renovations started in January 2020. Soon afterward, Natalie and Kait realized that they had more space than they knew what to do with, so they started thinking about the possibility of opening a storefront. Natalie’s mom, Kim Martin Travis, has always wanted her own little boutique, and with this new journey, the women wanted to make that dream a reality.

Kim joined the girls in business in March, opening West Elliott Boutique. The COVID-19 pandemic took hold no more than a week later.

“We were really worried. It felt like we had put all our time and resources into this business, and all of the sudden we didn’t know what would happen,” Kim said.

But the women persevered, finding ways to continue doing business even while their storefront was closed by state mandates.

“I would post online whenever I got new items in, and people would comment on social media. Then, they could meet me down at the shop, and I could hand it to them,” Kim said. “We also did contactless payments using Venmo.”

In some ways, the pandemic inspired growth at the business by allowing other family members to start their own lines of products for stock in the boutique. Natalie and her sister, Hailey, partnered together to open the Iron Threads earring and accessory business while working from home. And Kim’s mother, Candace Martin, launched a line of bath and skincare products called Love & Lather.

Kim’s cousin, Lelani Martin, also joined in on the fun by partnering her business with the boutique. She offers Riverside Floral flower subscriptions, fresh floral arrangements and wedding floral services, which can be ordered through West Elliott.

“It’s all family,” Kim said.

By summer, as businesses began reopening, the women of West Elliott realized that their shop could and would make it through the challenge of a pandemic.

“It just all came together. Everybody is pitching in and making it work,” said Kim, noting that the boutique is able to keep overhead costs low because family members donate their time to run the cashier and other daily operations at the shop.

Chamber events also helped generate foot traffic after months without during the quarantine. Kim said the Chamber’s Sip & Shop has been particularly successful for West Elliott, which nearly sells out on the Friday evenings when customers stop in to enjoy a glass of wine and browse the racks.Sip + Shop

The boutique re-invests its profits into buying new products and expanding its offerings, Kim said.

“The shop used to be about a quarter of the size, and my daughter had the other side for her photography. But we just kept growing,” she said. “Now it’s a full, thriving shop.”

At the ribbon cutting ceremony this month, the family was “just about in tears” as they reflected on and celebrated their first year in business.

“It was really emotional. We were like, ‘We couldn’t believe we’ve made it,’ ” Kim said.  “But we are still here, and it’s better than we all expected.”

Welcoming Shannon Cahoon to the Chamber Board of Directors

Shannon Cahoon

By Justin Aufdermauer
Executive Director

I am thrilled to welcome Shannon Cahoon to the Tillamook Chamber Board of Directors. Shannon CahoonShannon recently relocated to Tillamook after frequent visits caused her to fall in love with the area. She said she was motivated to join the Chamber Board of Directors because she believes Chambers are vital in each community.

She added that she is especially proud of and impressed by the work the Tillamook Chamber of Commerce continues to do throughout the county.

“I’m immensely proud to be a part of the organization and hope I can add to its positive impact and growth during my time on the board,” she said.

Of all the programs the Chamber currently operates, Shannon said one of her personal favorites has been Tillamook Takeout. “We can never say enough about what it did and does for our local restaurants and families who depend on those jobs for their livelihood,” she said.

Shannon is also excited to be a part of the advocacy work the Chamber does to help bring a united Tillamook voice to Salem when it needs to be heard.

“A good Chamber plays a vital role between creating a favorable operating environment for local businesses and advocating on their behalf,” Shannon said. “A Chamber that is operating to its full potential has positive impacts on the local business community, as well as the residents by ensuring that local needs can be met locally and that residents have access to good quality of life.”

We are so pleased to have Shannon’s positive energy and passion for our area on the board. We are lucky to have her, not only as the Chamber, but as a community. While she may not have been born here, Shannon is planting roots here and said she hopes to make a positive impact. (I would argue that she already has.)

I hope the next time you see Shannon out and about doing good work that you congratulate her on her new board position.

Mallory Gruben Joins the Chamber Team!

By Justin Aufdermauer
Executive Director

I am pleased to welcome Mallory Gruben to the Tillamook Chamber team as our new Communications Manager. You may have met Mallory at a recent Mornings on Main Street, which she has been regularly attending with her partner Jaykob Wood.

Mallory and Jaykob moved to Tillamook when he was hired as the Executive Director of the Tillamook County Pioneer Museum. Previous to that, Mallory was working for a newspaper in Longview, Wash. where she covered both business and environmental issues. She has a degree in journalism from Hastings College in Nebraska.

Mallory said she really enjoyed her job with the newspaper because she got to learn the ins and outs of the business community, both before and during the pandemic.  “It was really cool to get to tell the stories of groups like the Chamber of Commerce and the SBDC that were finding a way against all odds to make sure the business community survived,” she said. “[This job with the Chamber] is an exciting opportunity to get to continue to highlight those stories and work more in depth with the business community.”

Mallory is originally from a small town in Colorado, and she had dreams of living on the Oregon Coast when she finished college. Landing in Tillamook has been a great fit so far, and we are excited to have her expertise as a writer and journalist here at the Chamber. She is also from an agricultural community, and said she loves seeing all the cows and dairy farms because it feels like home.

“I love this type of community where everyone knows everyone, and people want to pitch in and volunteer to see the best for the community,” she said.

About her new role at the Chamber, Mallory said, “It is a really exciting opportunity and a great way to be involved in the community. I look forward to working with the Chamber and helping with the great work they already do to continue to make downtown attractive; encourage people to visit here and live here; and to make sure that our businesses are thriving.”

Mallory brings her curiosity and strong communication skills as a journalist with her to the Chamber, two incredibly valuable skills for the success of what we do.

Please come by the Chamber office and introduce yourself to Mallory when you have time. When she’s not writing, she and Jaykob have two pet rats and are learning to make cheese in their spare time.