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February Mainstream Happenings

by Sierra Lauder
Director of Events and Downtown Promotion

February Frenzy! It’s been wild around the Mainstreet District these past few weeks. Enthusiastic teenagers with fully functioning vocal chords have been sharing street corners with sandwich boards full of activities, and yet there has still been plenty of room for shoppers who have zig zagged around town supporting Charity Drive events and Cash Mobs. There are two more Cash Mobs events on the roster- so keep those calendars out! This Saturday, February 25th, we’ll be at The Rendezvous from 4:30-6. Why so early? So we have plenty of time to walk over to Yo Time for the 6:30 Open Mic night hosted by Art Accelerated. Live music acts have signed up, as well as a handful of writers and poets; if you would like to be included in the roster, give the Chamber a call and we can help connect you to the sign-up sheet. March 5th (make a note- this date has changed) is a brunch Cash Mob at The Blue Moon Café. They are currently closed for some unanticipated remodeling, and are hoping to reopen for regular hours soon. It’s hard not to be in awe of our community this time of year, and the Chamber is both proud and honored to be a partner.

Planning has kicked off hot and heavy for the June Dairy Parade and Festival. The Festivals Committee, which meets year-round, is really starting to dig in to ideas, organization, and delegation. The coloring contest, which debuted last year, is about to go live. Check your local library branch for entry forms. You may recall the Pirate Fest and Penny Scramble that took place after the parade last year- this year we are hoping to grow that festival atmosphere and expand the children’s activities. Clubs, businesses or organizations who are interested in hosting or sponsoring an activity in the festival are invited to attend the Festivals Committee or stop by or call the Chamber.

I also recently had the opportunity to attend the Mainstreet Quarterly Workshop in Cottage Grove. It is so fun to visit another community and see how they tackle some of the same challenges we look at here, and compare ideas and strategies. Mainstreet programs from all over the state were present. We discussed strategies for consolidating sponsorships, working with partners, and grant funding opportunities available through the state for development projects in Mainstreet communities. There are a few different grants available for rehabilitation efforts, and we have visited with a few property owners who might be a match for these funds. If you have property that you are thinking of investing in and want to learn more about Mainstreet and the parameters of the grants that are available, please call or email me at the Chamber: (503) 842-7525, sierra@tillamookchamber.org.

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New sidewalks, fixed potholes, and new paver strips all point to progress

 

By Justin Aufdermauer
Executive Director

It’s amazing the difference one month can make on the downtown construction project. The north end of the sidewalk between Third and Fourth streets is being poured this week, and the south side is scheduled to be poured next week. Wells Fargo’s driveway has even been poured!

I know that for many, last fall felt slow and draining, but from here on out progress should be more visible in nearly every aspect of the highway interchange redesign.

Since the beginning of January we’ve seen significant grading, forming and pouring of our curbs, sidewalks and ADA ramps, and I think everyone agrees it will be nice to have those back in action. The pedestrian access points have been a huge help throughout all of this, but there is something exciting about seeing sidewalks again. Thank you to everyone who has braved the demolition and continued to patronize our businesses.

We also saw the annual pothole cluster near the corner of First and Pacific, which was first filled with cold patch, then covered with the steel plate – both unsuccessful. Kudos are in order to ODOT and the contractor, OSBC, for stepping up and digging out the faulty base and asphalt and doing a thorough repair – even though they will be digging this up again soon. Additional roadway markings were also secured throughout the project area to keep traffic patterns distinct and improving travel lanes – especially at night.

Speaking of potholes, we have brought the need for the seams of the Hoquorton Bridge to be patched and have received favorable feedback from ODOT that this will be handled as soon as they have hot asphalt available.

Second Street is also making headway, although from the surface it might be hard to tell. Bases for light posts have been added, structural supports are being poured, and storm drain lines have been laid in. Next comes the electrical conduits, which will be trenched in over the next few weeks. That will also for the pouring of the tactical paver strips. That all might sound kind of tedious and boring to some, but these paver strips will be the first visible elements of the Second Street Plaza between Main and Pacific. This plaza, which will be the backdrop for many town festivals, will begin to take shape over the next few months. (Remember: This plaza is not being closed to traffic, but instead will be a one-way to match to the rest of Second Street).

Just think, by the end of the highway redesign in 2018, Blue Moon Café, The Phoenix Exchange, and the newly relocated Pacific Restaurant will all have a front-row seat to a wonderful new addition of our downtown. While the end result is exciting, let’s not forget that many of our core businesses in the downtown area are still severely impacted by the construction. They need our loyalty now more than ever. As we mentioned last week, we are planning several “cash mobs” this month to support The Phoenix Exchange; Madeline’s Vintage Marketplace; Blue Moon Café; and The Rendezvous. For more information, visit www.tillamookchamber.org.

Also, don’t forget to swing by our new office at 208 Main Avenue to lend your voice to the Wayfinding Sign discussion. We are seeking input on design, placement, and the types of things the signs should point to. It’s been a robust conversation thus far with many of you, and it is our hope that we can continue to get feedback that will propel the discussion further forward, and develop a complete signage plan that will coincide with the end of the highway project in 2018. If you would like to weigh in on wayfinding via email you can do so by emailing Sierra at sierra@tillamookchamber.org

You can stay up-to-date on the highway project be visiting tillamookchamber.org and subscribing to our weekly bulletin. If you have any questions regarding the highway project call Jeannell at (503) 812-8906 or email her at hwyproject@tillamookchamber.org.

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Chamber Chatter: It’s Time to Rally

 

By Justin Aufdermauer
Executive Director

Over the last few months I have watched wide-eyed as you the community have stepped up to bat for your neighbors. Just last month at the Chamber banquet, dozens of you raised your card for Dean Burdick to help his family with their medical costs. We raised more than $7,000, which was just a drop in the bucket of what the community has raised for this family.

And let’s not forget that in October of last year, more than 100 supportive shoppers checked in at Manzanita for the Cash Mob and helped those business owners know they are cared about and appreciated after they experienced a devastating tornado.

We will continue to see this support and dedication for our neighbors in the upcoming weeks as Charity Drive kicks into full drive. Every year our businesses and individuals go above and beyond to support one of our country’s largest Charity Drives in existence. The students at Tillamook High School go all out, raising hundreds of thousands of dollars for local charities and Doernbecher Children’s Hospital in Portland. It’s this tradition of giving and supporting one another that gets our blood pumping.

This year, let’s keep this momentous charity ball rolling by helping support four local businesses who need our attention and love. Here are four ways you can continue to help after Charity Drive has wrapped up:

February 11: The Chamber is hosting a Cash Mob at Teen Challenge, 4192 Hwy 1010 N. A cash mob, if you’ve never participated in one, is when a group of people assemble at a local business to make purchases. The purpose of these mobs is to support both the local businesses and the overall community. Our local Teen Challenge store has been informed by their corporate office that without a financial turn over, they won’t be able to keep the doors open. This would be a huge loss for those in the community who are in need of affordable clothes, furniture, household items, and more. Not to mention the employees who rely on Teen Challenge for a source of income. Join us on February 11 from 12 noon to 3 p.m. while we “mob” Teen Challenge with financial support.

And in case you don’t remember, this strategy worked wonders for our local Franz Bread Bakery in 2013 when they too were on the verge of shutting down. United States Bakery in Portland had announced they were closing the Tillamook branch, which resulted in a “Save the Store” rally. The store hadn’t been doing well for years, and that coupled with the Third Street construction at the time had apparently sealed its fate. But community members decided to show up and show their dedication to the Tillamook branch, prompting the corporate office to reconsider the closure and keep the store open. We did it once, and we can do it again!

February 18: The Phoenix Exchange and Madeline’s Vintage Marketplace are literally surrounded by the downtown construction, and as such they are feeling the impact. With little parking or useable sidewalks right now, it has made it more difficult to shop these stores. Plan to show up and spend some cash on February 18 from 12 noon to 3 p.m. and help sustain these ladies.

February 25: The Rendezvous is also feeling the effects of major construction, so we are hosting a “dinner mob” from 4:30 – 6:00 followed by open mic night at YoTime at 6:30 (hosted by Art Accelerated). Make an evening of dinner, dessert and entertainment, all while encouraging our downtown businesses.

February 26: Blue Moon Café will have a Sunday brunch from 10 a.m. – 2 p.m with guest chef Nelia Seratista of Pacific Restaurant. Stay tuned for the price of the brunch! Proceeds will help support the Blue Moon Cafe, yet another business in the middle of a construction zone.

So enjoy Charity Drive – get out and cheer on your favorite class, but be sure to keep the momentum rolling into the local community as we spread the love and joy to four local businesses who could use an extra boost during the slow season.

 

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Cash mob brings visitors, money to Manzanita

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Over the weekend, a mob hit Manzanita – a cash mob that is. The event was organized by the Tillamook Area Chamber of Commerce as a way to help the business community, which is still recovery after a tornado unexpectedly struck on October 14.

“They’re our neighbors to the north and we wanted to show them a little love and support,” said Justin Aufdermauer, Executive Director of the Tillamook Area Chamber of Commerce.

Participants were encouraged to shop in Manzanita during the hours of 11 am and 4 pm on Saturday and Sunday, and bring their receipts totaling more than $50 back to the Visitors Center for a chance at some prizes.

Ninety-eight people turned in their receipts at the end of the cash mob, which totaled more than $9,850 – or an average of $100.52 a person.

“That was just the total of those who turned in their receipts,” Aufdermauer said. “I have been contacted by other shoppers who told me they didn’t turn in receipts but spent more than $50, so the actual total spent that day is much higher.”

Tspot – an eclectic boutique store at 144 Laneda Avenue – almost broke their sales record on Saturday. “It’s a hard record to break and so to almost hit that record was huge for us,” said Tspot employee Astyn Garvin.

Garvin said that for a good hour or two the store was “shoulder-to-shoulder” customers. “Even for a holiday weekend, I don’t think we ever could have expected to do that much business on a Saturday in November without the cash mob,” she said. “We would have considered half the sales we did to be a good day.”

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And, the mob brought new visitors to Manzanita.

“We had a great deal of customers who had never been to Manzanita before, and that is absolutely great,” said Aprilmarie Eckstrom with Manzanita Sweets. Eckstrom estimated that at least half of her customers on Saturday were participating in the mob.

Brenda Smith, manager of Salt and Paper at 411 Laneda Avenue said they experienced a higher number of people purchasing items rather than just looking. “Usually on holiday weekends we get a lot of window shoppers, but the cash mob crowd was making purchases,” she said. “The number of people we had in our store was quite a bit higher than usual and almost everyone was buying something.”

Nearly each shop participating had a special sale during the hours of the cash mob.

I think the shoppers really appreciated all the deals,” Garvin of Tspot said. “Everyone looked like they were having a good time and seemed to enjoy the experience.”

Aufdermauer said the Chamber intends to keep the cash mob energy flowing.

“We’ve seen what a success it can be and how it can make a difference on our small business community,” he said. “So stay tuned because we will be organizing more in the near future.”

 

 

 

 

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Let’s Mob Manzanita!

On November 12th, the Tillamook Area Chamber of Commerce is going to release a mob in Manzanita – a cash mob that is!

Why? We know that we have very few Chamber members in the Manzanita area. And it’s a little out of the way of what most would consider our “jurisdiction.” But sometimes you just have to set aside your policies and do what is needed. They are our neighbors to the North and when disaster hits your neighbor we all need to come together and surround them with support.

Even though it’s been weeks since the tornado struck the coastal village, the effects are still being felt by residents and businesses as they try to rebuild and shake the blow caused by the tornado. Nearly all of the businesses have been able to reopen their doors to customers – which is awesome – however, being closed for repairs can have a lasting impact on and we are planning to go up there and give them not only a shot of cash but a much needed morale booster.

This mob will be a little different from the cash mobs we’ve hosted in past years. This time, we are mobbing the entire business community! Sounds pretty exciting, right?

Here’s how it will work: The Cash Mob will run from 11 am to 4pm on November 12th. All open Manzanita businesses are fair game and you are welcome to show up and shop anytime that you please. Myself and others will be meeting first at the Manzanita Visitor’s Center, 31 Laneda Avenue, at 11 am. I encourage you to meet us there and get excited for what we are about to accomplish. Starting out as a large group brings a sense of excitement and collaboration, not only for us but for the businesses owners and employees as well. (Meeting at the Manzanita’s Visitor’s Center together also means we get to leave together and really emphasize the “mob” portion of this event. It’s fun, trust me.)

There are no rules, per say, to how much money you are supposed to spend. We do ask, however, that you spend at least $25. Plus, if you bring $50 or more in receipts back to the Manzanita Visitor’s Center we will give you a ticket for a free entree at one of many participating restaurants good for that day. And did I mention yet that several of the local businesses will be hosting drawings with awesome prizes? Yeah, it’s going to be a pretty fun day showing Manzanita a little extra love.

For more information and to help spread the word, find our Facebook event page: Manzanita Cash Mob.

We are hoping to see our community rally around Manzanita this time, but it doesn’t have to stop there. This could be the start of something awesome where we “mob” each community in Tillamook County. I have a feeling downtown Tillamook will be next – our business owners need it due to the impact of construction. So let’s have some fun, spend some money, support our neighbors, and plan to keep the energy going.